Signage has long been considered the best way to attract new patients. Signage can be used to promote the practice as a whole, or a single new portion of the practice. If you're a dentist you might promote teeth whitening, a chiropractor might promote a new massage therapist in the office, a cosmetic surgeon might promote a new procedure or product used inthe office. Whatever you choose to promote the best way for foot and vehicle traffic to see it is through signage.
If you are placing permanent signage, an offer for dicsounted services is generally not appropriate, however an offer on a sign which will change periodically is an effective tool to garner new patients. |
